Our blog is a great source of dental marketing ideas

Our dental marketing blog is a great source of dental marketing ideas for your practice. You will find topics ranging from visions, goals and objectices to ad design to online marketing...

Please feel free to leave a comment and you are welcome to share them with anyone who you think they can help.

How to use internet dental marketing

Posted by Shawn Russell on Dec 12, 2013 3:15:00 PM

How does a prospective patient find your dental practice online? To answer this question, let’s investigate the buying cycle of the average dental patient prospect to see how they might use the internet in their decision making process.

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Tags: online dental marketing, Dental office marketing, internet dental marketing, dental practice online

Dental website design basics

Posted by Shawn Russell on Oct 31, 2013 7:47:00 AM

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Tags: dental website design, dental websites, dental website, dentist website, dental website marketing

Dental search engine optimization (SEO) important statistics

Posted by Shawn Russell on Oct 15, 2013 1:27:00 PM

Dental search engine optimization, Dentist SEO or Dental SEO is still an unknown term to many dentist or used properly by dental practices. So here is a simple definition: The act of producing results to show up high in organic free listing for search engine queries or even simpler, the process used to show up in the top listing when someone searches for your practice.

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Tags: dental seo, dentist seo, dental search engine optimization

Why you need a dental blog

Posted by Shawn Russell on Sep 5, 2013 9:14:00 AM

I know, I know, you don’t have time to write a blog. But a dental blog is probably the single best way to be found because a consistent dental blog will make your website easier to find (move you up to the top of the page) faster than anything else.  

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Tags: dental marketing, dental blog, dental marketing blog

Dental marketing 101: Is your dental practice hard to find?

Posted by Shawn Russell on Aug 27, 2013 11:33:00 AM

It surprises me to see how many dental offices I visit that are hard to find. It might be because their office is buried in some office building or their office staff isn’t good at giving directions. If you are curious about how easy it is for patients to find your practice, use my 5 point ”Locator Grader” to see if your practice is easy to locate. Rate yourself from 1 to 10... 10 being excellent.

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Tags: dental marketing, dental practice location, location of dental practice, review sites, local dental marketing, directory marketing

The power of dental postcards

Posted by Shawn Russell on Aug 22, 2013 3:20:00 PM

Dental postcards are a great tool to increase patient activations. But what I have found is practices fail to use postcards in the correct manner. In this blog I will discuss what elements make an effective postcard and the power of dental postcards if used correctly.

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Tags: dental advertising, dental postcards, dental marketing, dental directmail

Top 12 dental marketing services

Posted by Shawn Russell on Aug 7, 2013 12:17:00 PM

There are all kinds of dental marketing services for you to consider, but knowing which ones provide the best results is the focus for this blog. You will find a description of each and how to best use them in your practice.

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Tags: dental marketing strategy, dental marketing service, dental marketing serivces, dental marketing dental marketing plan

Dental marketing strategies for dummies

Posted by Shawn Russell on Jul 31, 2013 1:34:00 PM

When you put together a dental marketing strategy, it is easy to become too complex with your efforts. In this blog I will discuss 3 strategic dental marketing concepts to make putting together your dental marketing strategies easier.

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Tags: dental marketing, dental marketing strategy, dental marketing strategies, strategic dental marketing

Kansas City dental marketing

Posted by Shawn Russell on Jul 26, 2013 1:15:00 PM

Whenever possible, I am a proponent of using a local dental marketing company to market a business. This especially holds true when the practices they are marketing are trying to reach patients specific to that area. Nothing beats the understanding and knowledge of using someone who is intimately familiar with their market, city, geography and people who live there. 

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Tags: Dental Advertising Kansa City, Kansas City Dental Marketing, Dental Marketing Kansas City, Kansas City Dental Advertising

10 dental office marketing ideas

Posted by Shawn Russell on Jul 23, 2013 10:49:00 AM

Quality dental office marketing ideas really begins with a dental marketing strategy. There are thousands of marketing ideas for dental offices, but without the right strategy they rarely work. So before we examine some dental marketing ideas, consider the importance of executing a marketing strategy:

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Tags: dental marketing ideas, Dental office marketing ideas, marketing ideas for dental offices